Global Rankings

2018 - Index Rankings: China Finance: Insurance




Top Index Rankings
Rank Brand 2018 Score
1 China Life Insurance (China Life) | 中国人寿保险 27.0
2 Pingan Insurance (Group) Company of China (Ping An) | 中国平安保险 26.0
3 China Pacific Insurance Company (CPIC) | 太平洋保险 16.0
4 People’s Insurance Company of China (PICC) | 中国人保 15.5
5 PICC Property & Casualty (PICC P&C) | 中国人保险财险(PICC) 11.6






Top Index Improvers
Rank Brand 2018 2017 Change in Score
1 People’s Insurance Company of China (PICC) | 中国人保 15.5 13.8 1.7
2 Huaxia Insurance | 华夏保险 2.2 1.3 1.0
3 New China Life Insurance (NCI) | 新华保险 3.0 2.0 0.9
4 PICC Property & Casualty (PICC P&C) | 中国人保险财险(PICC) 11.6 10.7 0.9
5 China Taiping Insurance (China Taiping) | 中国太平保险 10.7 9.9 0.8
Methodology: 

The 950 brands in YouGov BrandIndex were ranked based on the Index score, which is a measure of overall brand health calculated by taking the average of Impression, Quality, Value, Satisfaction, Recommend and Reputation.

The Index Rankings chart shows the brands with the highest average Index scores between July 1, 2017 and June 30, 2018. The Index Improvers chart ranks the brands with the highest increase in Index, comparing scores from the previous 12-month period. Both scores are representative of the general population of adults 18+.

All Index scores listed have been rounded to a single decimal place; however, we have used additional precision to assign ranks.

All brands have been tracked for at least 6 months to be included in the rankings, and have been tracked for at least 6 months in the prior year’s period (as well as being currently tracked) to appear in the movers tables.

For more information about how YouGov’s Plan & Track data can help your brand, please click here.

2019 Brand Health Rankings

Index Rankings by Market

Brand Rankings Archive

Contact Us

6367

People Illustration