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Articles

Based on BrandIndex data, the articles explore public perception of brands during breaking news, product developments and communications campaigns.

Latest Articles

Thu, 07/07/2011 - 18:11
These brands were rated using YouGov BrandIndex’s Buzz score which asks respondents, "If you've heard anything about the bran...
US
Thu, 07/07/2011 - 17:54
These brands were rated using YouGov BrandIndex’s Buzz score which asks respondents, "If you've heard anything about the bran...
US
Thu, 07/07/2011 - 17:44
These brands were rated using YouGov BrandIndex’s Buzz score which asks respondents, "If you've heard anything about the bran...
US
Thu, 07/07/2011 - 17:39
These brands were rated using YouGov BrandIndex’s Buzz score which asks respondents, "If you've heard anything about the bran...
US
Thu, 07/07/2011 - 17:18
These brands were rated using YouGov BrandIndex’s Buzz score which asks respondents, "If you've heard anything about the bran...
US
Thu, 07/07/2011 - 17:06
These brands were rated using YouGov BrandIndex’s Buzz score which asks respondents, "If you've heard anything about the bran...
US
Thu, 07/07/2011 - 15:56
These brands were rated using YouGov BrandIndex’s Buzz score which asks respondents, "If you've heard anything about the bran...
US
Wed, 06/07/2011 - 19:44
Return to the BrandIndex blog on Forbes.com
Stormtroopers patrolling Old Street
UK
Wed, 06/07/2011 - 15:30
On June 28, as I walked down Old Street I was surprised to see a line of Stormtroopers patrolling the streets. This was, of c...
US
Thu, 30/06/2011 - 17:12
U.S. domestic car brands are losing favor with potential buyers while perceptions of luxury and international brands are impr...
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