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About YouGov

YouGov is considered a pioneer of online market research and has a well-documented track record illustrating the accuracy of its survey methodology.

With a panel of 2.5 million people worldwide representing all ages, socio-economic groups and other demographic types, YouGov generally uses larger samples than other agencies for quantitative research and delivers data at greater speed and lesser cost.

YouGov has also developed an online qualitative research offer to provide a more cost-effective way of generating deeper insight from panellists using online focus groups, discussions and interviews, with instant transcripts.

YouGov’s full service offering spans sector-based consulting, syndicated research products, fast-turnaround omnibus, field and tab services, qualitative research and comprehensive market intelligence reports.

To find out more about any of YouGov’s services, contact or visit

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